Tag: search engine marketing
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Strategize Like a Professional
Starting a business is difficult, continuing to run a business is exponentially harder. Unless your company is Staples, there is no easy button. If you wish to keep your doors open and the lights on for another year, your business has to consistently meet it sales, revenue, and customer/client goals. Without effective marketing strategies in…
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Content Marketing Basics
What is Content Marketing? Content Marketing is a cycle. It is the process by which content is produced for your business, blog, or website. This content establishes your brand which further content helps market. The content helps establish the brand, the brand produces more content, and that content markets the brand further. Content Marketing relies…
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Social Media Marketing vs Search Engine Marketing
Social Media Marketing (SMM) and Search Engine Marketing (SEM) are not the same thing. This leads many people to wonder which marketing method they should prioritize, as well as whether or not they should even bother with one method if they are already finding success with the other. The fact of the matter is that…