Author: Carl Willis
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Furthering Your Education
With summer quickly coming to a close, many people are spending more and more time reflecting on their education. Will you be returning to the classroom? If so, why? Whether you’re a senior executive or in an entry level position hoping to make your way up the corporate ladder, many people find themselves considering more…
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Cleaning Up Your Social Media
Why Should You Clean Up Your Social Media? Everyone can have a social media profile for their business, but not everyone can do it well. Today we are going to discuss how you can clean up the look, information, and presence of your business on its social media platforms. We’ll provide examples of what you…
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Managing Your Marketing
What is Marketing? Marketing is a core component of any business. If you don’t have channels in place to continually move your products, services, and advertisements before the masses, you don’t have a business. For first time entrepreneurs and business owners, marketing can be a very daunting topic of discussion. After all, if you’re the…
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Putting Your Summer to Good Use
Summer is here; and whether you’re a parent with kids out of school, with grown kids, or even without, it’s the onset of a more relaxed season. The difficult with spare time is it is often squandered whilst deciding how to spend it. This article is here to help you make this your best summer…
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Essential Internet Marketing Tools
Essential Internet Marketing Tools Today we are talking about the essential internet marketing tools that you need in order to successfully run your business. All businesses require marketing and today the bulk of that marketing often takes place over the internet. This article won’t turn you into an internet marketing expert overnight, but it can…
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Search Engine Optimizing Your Content
Is your website ranking high on Google and Bing search pages? Are you seeing the traffic you desire from search engines? If not, it might be time to re-evaluate your SEO strategies. Without proper SEO being performed with regularity, your website will fail to compete with your competition. The fact of the matter is that…
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Investing in Your Team
What Have You Done Today to… What have you done today to invest in your team? What have you done today to inspire your team? These two questions are the focus of today’s blog. These questions are similar, but there are key differences between investing in and inspiring your team. However, both are crucial to…
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Using Your Own Expertise
Are you an expert in your field of business? Can you understand not just the basics, but the specifics of your industry, your products, and your business? Many people are experts and don’t realize it, yet there are also many who claim to be an expert but lack expertise. This blog post is here to…
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What Shape Are Your Marketing Strategies In?
How do you know if your business is running successfully? Is there a specific sign or dollar amount that will let you know? Once you know whether your business is running successfully or not, it can be difficult to determine exactly what aspect(s) of your business is failing and which is succeeding. Often times, our…
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Creating Your Facebook Ad Strategy
How do you plan on getting the word out about your business? Without a proper plan of attack, you can set yourself and your business behind. The digital landscape is a headscratcher for many people struggling to move their business and strategies from the brick and mortar, analog world that they grew up into the…