Tag: keywords
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Back to Basics Marketing
The Covid-19 Panic has taken a tremendous toll on the economy. Many business are scrambling to find ways to increase their income and shore up their business as difficult times begin to roll in. If you are one of these people, it might be time to re-evaluate your internet marketing presence. The internet can be…
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Don’t Fall Behind in SEO
Don’t Fall Behind Search Engine Optimization (SEO) is not a one-time deal. If you aren’t making a near-constant effort to keep on top of your content’s search instant rankings, you are falling quickly from the Google leaderboard. Fortunately, SEO gets easier the more regularly you spend time performing it. Rather than spending hours on end…
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Keeping Up with New Technologies and Strategies
The world of business moves quickly. If you’re not careful, it will move much quicker than your business. Fortunately, there are steps that you can take to ensure that your business is not only up to speed with current trends, but that it is also future-proofed against budding new trends. As the economy begins…
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Utilizing YouTube Effectively
YouTube is a social media site unlike most others. While YouTube does have ample room for two-sided interaction between content creators and followers, YouTube is primarily a unidirectional social media platform. In this regard, the platform caters primarily to content creators, who generate videos for users. Users then view the media and may comment with…
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More Marketing Tips
Are you a small business owner or entrepreneur? Is your business struggling to grow? Don’t worry, your business is experiencing the same trials that every start-up has ever faced. Fortunately, there are dozens of resources and outlets available to guide you through the trials of working for yourself. This article is here to help you…
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Online Marketing Tools You Can’t Afford Not to Use
Online Marketing has never been easier. The internet and your cell-phone offer you an unprecedented number of marketing tools at your disposal. Videos, social media, and even SEO have never been easier to monitor and manage. For your benefit, we’ve compiled this list of social media tools that you can’t afford not to be using.…
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SEO Tips You May Be Forgetting
If you operate a business and manage a website on its behalf, odds are that you want that website to achieve results. Without visitors, your website is useless. There are several facets that can be used to drive traffic towards your website. A strong social media presence can naturally lead to more website clicks, especially…
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Content Marketing Basics
What is Content Marketing? Content Marketing is a cycle. It is the process by which content is produced for your business, blog, or website. This content establishes your brand which further content helps market. The content helps establish the brand, the brand produces more content, and that content markets the brand further. Content Marketing relies…
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Social Media Marketing vs Search Engine Marketing
Social Media Marketing (SMM) and Search Engine Marketing (SEM) are not the same thing. This leads many people to wonder which marketing method they should prioritize, as well as whether or not they should even bother with one method if they are already finding success with the other. The fact of the matter is that…
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Branding 101
What is a Brand? A brand is almost simultaneous with a business’s identity. Your business’s brand is what others perceive to be your business as. At the same time, your brand helps identify your business, products, and services. Brands should be managed carefully, though they are often difficult to manage completely. The issue here is…