How Will You Come Out of the Covid Shutdown?

stethoscope placed on money

If you are like millions of other people across the United States and even worldwide, you have recently found yourself thrust into financial hardships beyond your control. Small businesses have been forced to shut down, shops have been forced to close, and even large companies have been forced to choose between furloughing thousands of employees […]

Re-Branding During This Crisis

change written on a sticky note

If you own a business, then you own a brand. Many first-time entrepreneurs and even experienced business owners forget that these two things for a symbiotic relationship and therefore have to be managed with equivalent care and attention to detail. If your business is unhealthy, your brand won’t be able to capitalize on its own […]

Marketing Effectively in This Epidemic

virus

With the current coronavirus epidemic putting a near freeze on the economy and breaking down the normal routines and opportunities of owning a small business, it may seem impossible to find any growth in the coming months. The truth is that while the country is shut down, growth will be difficult to achieve, but it […]