What do you know about marketing? This article is here to help refresh or even jumpstart your knowledge of the marketing basics. We’ll cover what it means to market, the theoretical components of marketing, and key things you need to…
What are you reading? There are many demands upon the schedule of every entrepreneur and small business owner, and odds are that your schedule is full from sunrise till sunset and even beyond. However, it is crucial that you make…
If you own a business, then you own a brand. Many first-time entrepreneurs and even experienced business owners forget that these two things for a symbiotic relationship and therefore have to be managed with equivalent care and attention to detail.…
Twitter Marketing 101 If you are not taking advantage of Twitter, you are losing out on millions of potential contacts, as well as thousands of potential leads and sales. Twitter is very different from services like Facebook and Instagram, but…
Introduction Social Media is a dominant force in the marketplace. So why are some businesses and business owners are still wary of it? They feel as if social media is too large of an undertaking, or that it may not…
Are you creating written content at professional standards? If not, what is keeping you from writing like a pro and offering high-quality written content on your business’ website? This article is here to help you sharpen your skills and create…
YouTube is a social media site unlike any other. While YouTube does have ample room for two-sided interaction between content creators and followers, YouTube is primarily a unidirectional social media platform. The platform caters primarily to content creators, who generate…
If you own a business, then you own a brand. Many first-time entrepreneurs and even experienced business owners forget that these two things for a symbiotic relationship and therefore have to be managed with equivalent care and attention to detail.…
YouTube is a social media site unlike most others. While YouTube does have ample room for two-sided interaction between content creators and followers, YouTube is primarily a unidirectional social media platform. In this regard, the platform caters primarily to content…
The state of web traffic flow and direction is always fluctuating. As Google continues to adapt and create new algorithms and as users continue to break ground with new websites and an increasing flow of content, the standards of web…
