SEO Concepts
SEO Tips and Tricks Search Engine Optimization, better known as SEO, is an invaluable tool in the internet marketer’s toolbelt. SEO is how you get your business and content out onto the wide web and before interested users that can…
Your Business on YouTube
YouTube is a social media site unlike any other. While YouTube does have ample room for two-sided interaction between content creators and followers, YouTube is primarily a unidirectional social media platform. The platform caters primarily to content creators, who generate…
What Makes an Ad?
What Makes an Ad? What makes an Ad? This question can have two very different meanings depending on why you are asking it. Today we will break down both meanings of this question. First, What are the components of an…
Social Media Myths
Introduction Social Media is a dominant force in the marketplace. So why are some businesses and business owners are still wary of it? They feel as if social media is too large of an undertaking, or that it may not…
Internet Marketing Essentials
Internet Marketing Essentials Internet Marketing is essential to the health of any business that utilizes online promotions, products, or services. In the year 2022 it is difficult to find a business that doesn’t rely on these channels in order to…
Furthering Your Education
With summer quickly coming to a close, many people are spending more and more time reflecting on their education. Will you be returning to the classroom? If so, why? Whether you’re a senior executive or in an entry level position…
Cleaning Up Your Social Media
Why Should You Clean Up Your Social Media? Everyone can have a social media profile for their business, but not everyone can do it well. Today we are going to discuss how you can clean up the look, information, and…
Growing a Social Media Following
Start from Scratch Just starting a business? Have an existing business and trying to grow? It may be time for you to up your social media game, seriously. While it may seem irrelevant, social media has quickly become one of…
Your Mobile Office
There is more computing power in your pocket than there was in your desktop PC fifteen years ago. Your smart phone is an astounding tool that not enough people take full advantage of. If you find yourself currently making this…
Knowing Your Competitors
Knowing Your Competitors Developing an effective Marketing Strategy can be extremely difficult if you are ill prepared. Often times entrepreneurs and marketers focus too much on the sale and not the product itself. Commensurately, marketers often forget to develop the…