Introduction Content is key for any internet marketing endeavors. Regardless of what industry you are a part of, how large your business is, and who your customers are, you need regular content uploads. Many businesses struggle to realize the key…
Introduction Starting a business is difficult, continuing to run a business is exponentially harder. Unless your company is Staples, there is no easy button. If you wish to keep your doors open and the lights on for another year, your…
What is Content Marketing? Content Marketing is a cycle. It is the process by which content is produced for your business, blog, or website. This content establishes your brand which further content helps market. The content helps establish the brand,…
Introduction Social Media Marketing (SMM) and Search Engine Marketing (SEM) are not the same thing. This leads many people to wonder which marketing method they should prioritize, as well as whether or not they should even bother with one method…
Introduction Internet Marketing is a complex strategy for growth. Through many different facets such as business websites, social media, SEO, and dozens of other collaborative factors, your business is able to reach and sell towards a greater and greater audience.…
Intro Search Engine Optimization (SEO) is a necessary aspect of website maintenance. If you are not regularly performing SEO on your website, you are falling behind the competition. While the process may sound complex, there are many simple things that…
What is a Brand? A brand is almost simultaneous with a business’s identity. Your business’s brand is what others perceive to be your business as. At the same time, your brand helps identify your business, products, and services. Brands should…
Introduction When designing a website, whether through a service or independently, many first-time business owners aren’t sure of whether to prioritize a mobile friendly or a traditional desktop site. First off, it is important to understand the differences between Desktop…
Introduction Sales Funnels are necessary for any business marketing itself online. These funnels help channel views and clicks into leads which can then be converted into sales. Without an appropriate sales funnel in place, your website may receive many visitors,…
Twitter Marketing 101 Twitter is an interesting social network to say the least. Unlike Facebook and Instagram, Twitter focuses less on the life updates aspect of social media and is more about sharing thoughts and opinions. This doesn’t mean that…
