Tag: Marketing
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Re-Branding During This Crisis
If you own a business, then you own a brand. Many first-time entrepreneurs and even experienced business owners forget that these two things for a symbiotic relationship and therefore have to be managed with equivalent care and attention to detail. If your business is unhealthy, your brand won’t be able to capitalize on its own…
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Marketing Effectively in This Epidemic
With the current coronavirus epidemic putting a near freeze on the economy and breaking down the normal routines and opportunities of owning a small business, it may seem impossible to find any growth in the coming months. The truth is that while the country is shut down, growth will be difficult to achieve, but it…
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Utilizing YouTube Effectively
YouTube is a social media site unlike most others. While YouTube does have ample room for two-sided interaction between content creators and followers, YouTube is primarily a unidirectional social media platform. In this regard, the platform caters primarily to content creators, who generate videos for users. Users then view the media and may comment with…
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Engaging Your Instagram Audience
Instagram isn’t like other social media platforms. Your words aren’t the key here and it can be difficult to transmit your message because of the visual dependency of the platform. Your pictures can be interpreted in thousands of different ways, so you need to be aware of the different messages and implications of your content.…
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Generate Leads Better than Ever Before
Are you frustrated by how few clicks your ads are getting? Do you feel as if you are putting way more out than you’re getting back in? Confused on where to even start your lead generation attempts? If you do, you are not alone. Lead Generation can be a time consuming, frustrating, and costly process…
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Goals to Set For Your Business In 2020
Does the phrase “New Year, New Me” apply to your business? The start of a new year, and especially a new decade, often brings about increased change and initiative. If you find yourself outlining goals or trying to stick to new resolutions, you have already taken the first step in reshaping the way you do…
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SEO Updates for 2020
The state of web traffic flow and direction is always fluctuating. As Google continues to adapt and create new algorithms and as users continue to break ground with new websites and an increasing flow of content, the standards of web design and content creation will continue to grow and change. This means that the internet…
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Increasing Web Traffic
If you own a business, you are probably always looking for new outlets with which to increase traffic to your website. You are not alone. Every business has its struggles in getting new and greater amounts of visitors to click on a link and visit their website. On top of that, many people also struggle…
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Making Your Business Pop!
The act of creating a website for your business does not guarantee success. While it is a difficult process and should be commended, creation alone isn’t enough. You’ll quickly find yourself asking the same question that every aspiring entrepreneur and business owner asks themselves when starting out; “how do I make MY website pop?”. The…
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Reinvigorate Your Marketing Strategies!
Is your marketing stale? Are you not seeing the results you once were? Did you ever see satisfying results to begin with? If your answers to these questions are in any way dissatisfactory, it means you need to do something to reinvigorate your marketing efforts ASAP. Fortunately, you are not alone. Even the largest and…