Author: Carl Willis
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Live Video Marketing
How much of your marketing strategies revolve around video? Video is a great way to share information, go in-depth on a topic, and to connect your audience with the real people within and without of your company. Live Video is great way to do all of these things while also creating synchronous interaction with your…
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Pursuing Growth
Growing Your Business Spring is here. It is a time of natural growth, and it should also be a time of natural growth for your business. As Tax Season comes to a close and refunds process, it is the perfect time for you to strategize ways to improve your existing strategies and draft new ones.…
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Building Social Media Relationships
Building Relationships Social Media is the ultimate tool for any fledgling small business. Regardless of what marketspace you occupy, where you are based, or what you have to offer. Social Media gives you near instant access to millions and millions of people. That said, because of the sheer quantity of possible connections it can be…
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Frequent SEO Mistakes
Search Engine Optimization (SEO) is a crucial part of maintaining your website. However, just because you are performing SEO doesn’t mean that you are performing it correctly. In fact, many people make major SEO mistakes when attempting to optimize their websites. There are poor ways to perform SEO, and this article is here to help…
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Essentials of Internet Marketing
Internet Marketing Essentials Internet Marketing is essential to the health of any business that utilizes online promotions, products, or services. In the year 2022 it is difficult to find a business that doesn’t rely on these channels in order to turn a profit. The days of brick-and-mortar success are long gone. That being the case,…
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Marketing Across Social Media
Marketing Across Social Media This is the age of social media. If you are not putting concerted effort toward reaching new and existing customers via social media, you are not giving your business its best opportunity. Social Media Marketing is a critical component of any marketing strategy for any business regardless of its age or…
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Utilizing WordPress Plugins
With endless customization options available, WordPress is a terrific place to host and maintain your business’ website without incurring crazy hosting costs or needing you to input loads of time into management. If you’re hosting your business’ website on WordPress, you’re going to need plugins to help maximize your experience. There are thousands of plugins…
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Entrepreneurial Growth
How do you know if you are an effective entrepreneur or small business owner? What are you doing to make yourself and your business run as efficiently as possible? Who or what are you measuring yourself against? Sometimes it’s hard to know whether or not you are doing enough for your small business. It can…
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Voice Search Optimization
Voice Search Voice Search is a growing component of our smart devices. It allows for hands-free access to the limitless information available on the internet. To the consumer it is quick, efficient, and the most hassle-free way to search for new information, answer questions, and find what they need while on the go. It can…
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Increasing Your Conversion Rate
Increasing Your Conversion Rate Lead Generation is one thing, converting those leads into dollars and cents is another. When it comes to conversion, merely having visitors to your website isn’t enough. At its core, conversion stems from generating quality interaction and experience between the user and your website or content. Regardless of whether your endgame…
