Author: Carl Willis
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Building Your Best Website
Taking the leap and starting a business of your own is a big step. If you’ve made it this far, congratulations. However, you still have a lot of work to go. That’s where we come in. This article will help walk you through the process of building not just a website but building your best…
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Streamline Your WordPress Experience
Managing a website for your business often seems like a daunting barrier to entry. However, you shouldn’t be deterred by that step. In fact, it’s never been easier to set up and manage a high-quality website. There are dozens of hosting sites and website management applications available in a few simple clicks. One of the…
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Writing Like a Professional
Are you creating written content at professional standards? If not, what is keeping you from writing like a pro and offering high-quality written content on your business’ website? This article is here to help you sharpen your skills and create professional-grade written content that not only sets your business apart from the competition but provides…
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2021 SEO Reminders
How often do you re-evaluate your SEO strategies? SEO, or Search Engine Optimization, is the process in which you refine your website and its content for maximum search engine rankings and results. Regular SEO is the backbone of a healthy and successful website. Without it, your competition will leave you in the dust. Always assume…
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Putting 2020 Into Perspective
2020 was not a kind year. In fact, it was quite the polar opposite. Between the pandemic, the economic downturn, and every curveball that the 2020 months threw at you, it might feel very appropriate to write the year off at a total loss. However, just because you had a bad or a below-expectations 2020,…
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2021 SEO Trends
A new year brings with it new advances in Google, Bing, and other search engine’s SEO prioritize. It must also bring with it new advances in your personal SEO strategy. What are you going to do differently in 2021? Each year we provide a shortlist of changes you can expect from Search Engines and 2021…
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Make 2021 Your Year
2020 was not a strong year for setting and keeping goals. If you’re like most Americans, you struggled to keep the doors open and the lights on amidst the Covid-19 Pandemic. If you fell short of where you imagined your business would be, don’t fret. Most businesses experienced a downward year, and this doesn’t reflect…
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Debunking Small Business Myths
Nobody is infallible, and no business is free from mistakes. Thst’s okay. What matters is that your business is prepared to assess itself when mistakes are made and to take appropriate steps in correcting those mistakes. But, what happens when your business is making mistakes that you don’t know about? What if those mistakes are…
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Strategize Like a Professional
Starting a business is difficult, continuing to run a business is exponentially harder. Unless your company is Staples, there is no easy button. If you wish to keep your doors open and the lights on for another year, your business has to consistently meet it sales, revenue, and customer/client goals. Without effective marketing strategies in…
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Do You Need a Mentor?
Are books and classes no longer pushing you? Do you need a partnership that helps guide you and to grow? You might be in the market for a mentor. For some people, that word is a turnoff. They see long commitments and the painful mentorship “first-dates”. But being a mentor is more than just about…